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No matter what kind of competition a cupboard company undertakes, it will eventually fall on the price competition. Therefore, under the constraints of limited consumer finances, to allow them to buy things, cabinet companies must be pleasing to consumers in the "cost-effective" conversion.
Behind the price cut in the cabinet industry is not only the test of cost and sales, but also the test of survival. A cupboard brand is responsible for the current situation, the small and medium-sized cabinet companies are indeed under pressure, the original cost advantage is no longer, resulting in some companies have to take the risk through cutting corners. Over time, cabinet companies that cut corners to get market sales will be eliminated in the market reshuffle.
The price war is "the simplest and most unobtrusive form of competition" and can only lead to vicious competition among cabinet companies. In fact, from another perspective, we must maintain “price advantage†and obtain it through scientific management, advanced technology, or institutional innovation. Only in this way, under the circumstance of guaranteeing quality, they can sell goods at a lower price and win consumers with “cost-effectiveness†so as to enable the long-term development of enterprises and brands.
How to balance kitchen cabinet prices and cabinet quality
Consumers have a consistent behavior: in the case of a consistent quality of a given product or service, they will prefer to buy cheap and firm. Consumers tend to buy the same thing at the lowest price, or buy something better at the same price.