China National Heavy Duty Truck Group Jining Commercial Vehicle Heavy Duty Truck Officially Launches New Logo

China National Heavy Duty Truck Group Jining Commercial Vehicle Heavy Duty Truck Officially Launches New Logo


On December 18, 2011, CNHTC Jining Commercial Vehicle Company's 2012 business conference was held in Jinan. More than 200 people from 160 distribution units throughout the country attended the conference.

In order to meet the market demand and enrich the product line of the company, the Haohao products developed by CNHTC Jining Commercial Vehicle Co., Ltd., which took two years to develop, were officially listed at this business conference and made its debut at the booth of China National Heavy Duty Trucks Corporation.

It is understood that CNHTC Haohe brand heavy truck is a brand-new product with independent intellectual property rights, covering various types of vehicles such as tractors, dump trucks, special vehicles, and road trucks, and has now reached 106. Jining Commercial Vehicle Co., Ltd. invested RMB 300 million in 2011 for Haohao cab welding production line, cab painting line construction, and cab product design, which fully equipped the cab production capacity.

CNHTC Haoyu is divided into two platforms, the 7 Series and the 5 Series. The 7 Series products are mainly equipped with a newly developed Haohao cab and engine with independent intellectual property rights developed by China National Heavy Duty Truck. Vehicle atmosphere, luxury, comfort, safety, with high reliability and economy; Hao Hao 5 series products are mainly equipped with Haohao brand new cab, engine, axle, etc. Haohao 5 Series product configuration and industry same platform products Compared with greater advantages, it is a new upgrade to domestic medium and heavy truck products in terms of technical level, comfort, safety, and high efficiency.

At the meeting, CNHTC Jining Commercial Vehicle Company also released a brand new LOGO. The new vehicle standard gives people a stable, atmospheric visual impact and beauty.

In order to ensure the smooth implementation of the “Twelfth Five-Year Plan”, CNHTC Jining Commercial Vehicle Company is developing and expanding its own technology R&D team with technology reserves as a competitive weapon, striving to develop various advanced products as soon as possible to ensure continuous development in the coming years To provide society with marketable products, enhance product market competitiveness and brand influence.

The implementation of marketing innovation is a necessary way to achieve the goals of the next five years. CNHTC Jining Commercial Vehicle Co., Ltd., based on a comprehensive product portfolio, has focused on breakthroughs in the development of highway vehicles market, and has implemented forward-looking and can be implemented for 50,000-class enterprises. Operational branch line marketing strategy.

China National Heavy Duty Truck Group Jining Commercial Vehicle Company regards marketing network construction as an important task for the operation of the company. It defines 2012 as the year of network optimization and implements a network-level management model. It is constructed as a high-quality network center, with effective network as the auxiliary and secondary network. Three-level network architecture for extension. Through policies, resources, and other regulatory measures, we will build a steel network that is suitable for the development of Jining Commercial Vehicle Company.

As far as the aftermarket aspect is concerned, CNHTC Jining Commercial Vehicle Co., Ltd. takes the service philosophy of “kin of love” and regards good service as the second sales. It strives to create a spare parts guarantee service system where the sales of vehicles go and where the service is tracked, to Attentive after-sales service is an important weight to attract users and comprehensively improve after-sales service.

The conference commended the excellent cooperative units selected in 2011 and awarded medals and bonuses to the winning units. The conference also launched product demonstrations, cooperation negotiations, business visits, product explanations for Jining Commercial Vehicle Company, business policies and financial support policies for 2012, and interpretation of price lists.

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