"The first, dynamic," listed less than a year, the share of the domestic economy car market reached 10%; Dongfeng Yueda Kia Maxima's trick is where ------ “Let a lot of people look away.†This is a comment of many people in the industry on this year’s KIA Maxima. A series of sales data will illustrate the problem: While sales are leaping forward, Maxima has also won many honors from the market. In April 2003, he was awarded the "Most Active Model Award" and "Youngest Favorite Car" at the 10th Shanghai International Auto Show. On July 15th, he was selected to commemorate the 50th Anniversary of the 50th Anniversary of China's Auto Industry. Among them, Dongfeng Yueda Kia was elected as the 50 fastest-growing and fastest-growing company in the 50 years of China’s auto industry. “Thousands of horses†won the 50 most influential automotive products; in September, “Thousands of horses†won the “most The honor of the economical car was favored by Shanghai consumers; in early October, it won the “Shenzhen Best Selling Economy Car Award in 2003â€... The numbers are exhilarating and surprising. But behind the numbers, there are countless doubts: Chollima is a new brand, and why has it swept the market in such a short period of time? South Korean car has not established brand reputation in the Chinese market, where does Chollima have a competitive advantage? Dongfeng Yueda Kia’s market operation trick became a major mystery for the 2003 Chinese car market. Comprehensive cost-effective as a killer "In fact, there is no mystery, but we are pursuing one of the simplest principles - to provide consumers with the highest overall cost performance." Liu Yuchun, director of the sales department of Dongfeng Yueda Kia Motors Co., Ltd., summed up Maxima's killer in one sentence. “The Maxima is chosen by the consumer from the price/performance ratio.†An auto dealer also told reporters. This reporter learned that Maxima's prototype is ACCENT 99 of Hyundai Motor. When sold in the United States, it is known for its reliable quality and cost-effectiveness. Sales in the United States alone exceed 500,000 units, and global sales exceed 1.3 million units. After the introduction of China, six major areas and more than 300 improvements were carried out to enhance the durability of the car body and the chassis and to increase the intelligent configuration. At the same time, breakthroughs have also been made in the equipment technology of key components, and the application is currently the most advanced in the world. The computer central control system technology, installed a new engine and transmission, the engine also uses the most sophisticated continuous multi-ignition oil injection device (SFI), high power, low fuel consumption, always maintain the best performance in its class, so that Maxima's cost-effectiveness has been improved unprecedentedly. In addition, Maxima's exterior design is also unique, and the cab is designed to be more human based on ergonomics and ergonomic principles. The occupant's legs and head space are about 100mm more than other similar vehicles; the front axle is MacPherson suspension, the rear axle is double-link suspension, and the control system is very stable, resulting in high-speed stability And sports car style. In addition, in addition to the configuration of electric windows, electric locks, but also equipped with airbags, ABS, remote control tank lid and remote control, leather steering wheel and seat, peach wood interior, etc., the performance of the cost-effective economy car performance Incisively. The super price-performance ratio makes Maxima become the “wind vane†of this year's economy auto market: At the beginning of the year, Maxima entered the market with 80,000 yuan at a low price, which immediately triggered a price war in the economical car market; the subsequent Maxima 1.6L was again With excellent power performance and excellent price/performance ratio, the top three-month sales of similar models have reached the top; in October, the same thousand-horsepower automatic file with a cost-effective flag scored 1.3L, which triggered another debut in the economical car market. The price is raging. Of course, for the average consumer, which model is not a "wind vane" does not make much sense. However, it is undeniable that for the development of China's auto industry, a "wind vane" has significant significance. In an earlier interview, Zheng Dayu, general manager of Dongfeng Yueda Kia Motors Co., Ltd. once said confidently: “In the Chinese market, quality and price are the most critical factors. I dare to say that there is not a strong price/performance ratio among existing Chinese models. After 'Chapman'." For such a declaration, the reporter had doubts in his mind at the time, but the market performance of Maxima in the past year was enough to add to the general manager Zheng Dayu. Service starts from the heart A better product, if there is no perfect supporting service, is like a person who looks beautiful, but the limbs are incomplete. In the Chinese automotive industry, many car manufacturers and distributors have a clear corporate philosophy that is to pursue satisfaction and build a good after-sales service. However, in practice, some companies only consider this concept as their own slogan, but they are drawn on paper and hung on the wall. In particular, some so-called tight cars are blinded by the excitement of the eyes and ignore the genuine services that customers really need. In this regard, Chollima's choice is to conscientiously do the market and do it in a down-to-earth manner. Gong Juxing, director of the after-sales service department of Dongfeng Yueda Kia Motors Co., Ltd., said proudly: “In addition to reliable performance, Dongfeng Yueda Kia is doing its best in supporting services.†Gong Juxing said that car sales is a highly specialized activity. It gives consumers more promise and customers will have more trust and loyalty. Maxima's service starts from the "heart," because Dongfeng Yueda Kia Corporation adopts a human-oriented and people-centered principle to fully mobilize the initiative, enthusiasm, and creativity of employee services, so that the franchise store after-sales service department Each employee can maximize their potential and truly realize and meet their maximum needs. As for how the service of Maxima is detailed, Gong Juxing gave a briefing to reporters: In terms of technical services, Dongfeng Yueda Kia required after-sales personnel to strictly implement the three-level supervision and inspection system. For a vehicle that has been repaired, it is first performed by the team leader. Check to see if the assembly is normative, safe, and whether there are other hidden troubles; secondly, the supervisor and inspector perform the secondary inspection and acceptance (including pavement inspection), and the tertiary inspection is performed by the reception staff standing on the user's point of view for inspection and acceptance. The more complicated and difficult technical problems encountered will be solved by the technical public relations team. The third-level inspection and acceptance is a common production process for Dongfeng Yueda Kia, but for the consumers, each inspection is a safety valve; the company’s production staff only checks one screw, one Welding points, but it is consumers' confidence and trust in the entire brand. The reporter learned that although the listing was only less than a year away, Maxima's marketing service network was no worse than some old brands that had been listed for a long time: 59 standardized 4S stores, 210 service centers covering the entire country In the 158 cities, the integration of sales service networks led to Maxima's sales all the way up. Honestly build cars "In 2003, when the first car entered the family year, it became a high-frequency price reduction year." This is a sentence used by a domestic media to sum up this year's economical car market. indeed so. According to statistics, up to now, 80% of domestic cars have implemented price cuts, among which the southeast lioncel, pario weekend winds, four-door gore, Chery, and hafeilubao have only been available for about half a year from the time of listing, and the sedan wave Luo, Vios, Ford Fiesta and other models did not exceed 1 year. Moreover, the price reduction is not only faster and faster, but the decline is also becoming more and more fierce. Recently, Shanghai Volkswagen Gore slashed 10,000 yuan, and the price of the newly-opened sedan Polo again reduced its price by 17,100 yuan. In addition, Changan Ford Mondeo and Dongfeng Citroen Picasso also cut 20,000 yuan. Looking at the domestic market, on the one hand, the auto market is booming in both production and sales. On the other hand, the vast majority of models have continued to drop in price, and the rate of decline has continued to grow. This is the "Chinese characteristic" of the car market. The price of the auto market today gives many consumers the impression that the new car's listed price contains a lot of water and is not reliable at all. This has also become one of the main reasons why many consumers keep their money on hold. Unlike most manufacturers, the prices of various models of Maxima are low, and there is little room for price cuts. Insiders pointed out that this is one of the reasons why Maxima has won a thousand miles. Liu Yuchun explained that Maxima does not play tricks on prices, because the company decided at the outset to be an “honest car maker†and to serve as a car brand for customers. He said that Maxima is one step in pricing, not playing “ambushâ€, and not saying price reductions, but relying on excellent comprehensive cost-effectiveness and perfect service to win the market. Recently, interesting news has spread in the industry and abroad. A well-known car brand company has done a propensity survey on the website to promote its new car. The investigation basis is mainly divided into 4 aspects: the appearance is simple and clear, the brand effect is promoted, and the performance is excellent. Low maintenance and repairs involved models such as Fit, Ford Fiesta, POLO, Maxima, etc., resulting in 89,000 votes, of which 41.15% of votes were selected Chollima. It seems that Chollima's love for people is not groundless. The true nature of dark horses has not changed. Dump truck Hydraulic Cylinder is a type of hydraulic cylinder that is specifically designed for use in dump trucks. Dump trucks are commonly used in construction and mining industries to transport materials such as sand, gravel, and rock. The hydraulic cylinder is an essential component of the dump truck system, providing the force and motion necessary to lift the truck bed and dump its contents. Dump Truck Hydraulic Cylinder Exporter,Dump Truck Hydraulic Cylinder Factory,Dump Truck Hydraulic Cylinder Suppliers,Dump Truck Hydraulic Cylinder Manufacturers,3 Stage Telescopic Hydraulic Cylinder For Dump Truck Zhejiang Hanying Technology Co., Ltd. , https://www.hydraulicfactory.com
In 2003, the company sold 10,000 units in 72 days. In the first quarter, it won the “1st increase in sales volume in the domestic passenger car market and the 1st increase in market share, and the 1st-ranked 1.6L model sold in Marchâ€. In June 2003, it sold 4,848 units. The sales volume once again set a historic record for single month sales; on August 8, the upgraded version of the “Maxima II†listed on the domestic car market caused a great shock, listed in just 5 days, “Maxima II†sells an average of 300 daily Vehicles received orders for more than 4,000 vehicles; on October 11th, Maxima sales climbed to new heights, exceeding 40,000 vehicles; in recent days, gratifying news about sales exceeding 50,000 vehicles was reported.
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Thousands of horses first broke through 50,000 numbers to understand the dark horse puzzle